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Brand Strategy, Design and Styling

Disco Ice Cream Social Inspiration

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There are very few things as synonymous with summer as ice cream, and every time the summer rolls around we can't get enough of it! Cones, cups, cakes, you name it. There truly is nothing better than a pastel scoop or two on a hot sunny day.

This summer, we've decided to put together an extra special shoot dedicated almost entirely to the magic of ice cream! We call it the Disco Ice Cream Social, and though we aren't ready to reveal much yet, we thought we'd put together a little inspiration post to give you a sneak peek into our sweet plans. And if that's not enough for you, you can follow along with the Pinterest board as we continue to add to it as well.

If you enjoyed last summer's Pastel Pool Party, trust us, this is one shoot you won't want to miss!

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InspirationPaige BoersmaJuly 27, 2015disco ice cream social, ice cream, pastel, photo shoot inspiration, raopXstudiobComment
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“If you’re brand were a room, what three things would I find in it?”
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I’ll go first:
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01. A wild and whimsical arrangement of dried blooms. Tonal and textured, please and thank you. A statement piece, but wit
You know how nail polish or paint swatch names tend to be a little over-the-top and instantly invite you into a story that goes way beyond “just” a shade of pink? We like to employ that same tactic when we’re creating colour palette
Our favourite sources of inspiration don't come from other brands, or another designers' portfolio. In fact, we aim for just the opposite, challenging ourselves (and our clients!) to look beyond our own industries for new ideas and creative ways to t
In the past when I've heard the term 'luxury branding' mentioned, my mind instantly went to fancy invite only events, unpriced items kept behind glass and an overall air of better-than-thou exclusivity. 
⠀⠀⠀⠀⠀⠀⠀⠀⠀
But throughout our years working wit
Because it’s Friday, and what better time to imagine we’re escaping on a weekend getaway to Victorian mansion turned boutique hotel, @therosemountinn? Instead, we’ll just take a quick little flip through the branding we did for them
“If you’re brand were a room, what three things would I find in it?”
⠀⠀⠀⠀⠀⠀⠀⠀⠀
I’ll go first:
⠀⠀⠀⠀⠀⠀⠀⠀⠀
01. A wild and whimsical arrangement of dried blooms. Tonal and textured, please and thank you. A statement piece, but wit You know how nail polish or paint swatch names tend to be a little over-the-top and instantly invite you into a story that goes way beyond “just” a shade of pink? We like to employ that same tactic when we’re creating colour palette Our favourite sources of inspiration don't come from other brands, or another designers' portfolio. In fact, we aim for just the opposite, challenging ourselves (and our clients!) to look beyond our own industries for new ideas and creative ways to t In the past when I've heard the term 'luxury branding' mentioned, my mind instantly went to fancy invite only events, unpriced items kept behind glass and an overall air of better-than-thou exclusivity. 
⠀⠀⠀⠀⠀⠀⠀⠀⠀
But throughout our years working wit

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