Slow Dance Studio
Services Journal Branding Portfolio Styling and Photo Portfolio Contact
ServicesJournalBranding PortfolioStyling and Photo PortfolioContact
Slow Dance Studio
Brand Strategy, Design and Styling
 
 

So here we are, the Slow Dance Journal —

And you’re probably wondering what you can expect from this space, right? Simply put — this is where the magic happens.

Current inspirations, musings and wanderings, a peek behind the curtains of Slow Dance Studio (and life, because it’s all kind of intertwined at this point). We’ll share some peeks at what we’re working on, what we’re loving and who we’re crushing on (but not like, in a creepy way). There will definitely be some teaching moments, a look at our creative process (yes, the messy side too), and some real talk around what running a creative business really looks like. Sometimes it’ll get a bit personal, and other times, you’ll walk away inspired, or maybe with a new skill or way of looking at things.

Sound good? Perfect — let’s dive in.

 
 
Using Sensory Profiles to Create Multi-Dimensional Brand Experiences
Using Sensory Profiles to Create Multi-Dimensional Brand Experiences

Using Sensory Profiles to Create Multi-Dimensional Brand Experiences

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Maya NormandiMarch 6, 2025
Romanticizing Your Brand: Finding Beauty in the Details
Romanticizing Your Brand: Finding Beauty in the Details

Romanticizing Your Brand

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Maya NormandiFebruary 12, 2025
Five Ways to Edit Your Brand for a Seasonal Shift
Five Ways to Edit Your Brand for a Seasonal Shift

Five Ways to Edit Your Brand for a Seasonal Shift

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Maya NormandiSeptember 13, 2024
Brand Collateral: The Art of Creating Brand Expressions
Brand Collateral: The Art of Creating Brand Expressions

Brand Collateral: The Art of Creating Brand Expressions

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BrandingMaya NormandiJune 13, 2024summer house, airbnb, short term rentals, boutique rental, branding, brand collateral, brand experience
Redefining Our Digital Presence: Embracing Pinterest Over Instagram
Redefining Our Digital Presence: Embracing Pinterest Over Instagram

Redefining Our Digital Presence: Embracing Pinterest Over Instagram

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Strategic InsightsMaya NormandiJune 6, 2024pinterest, brand strategy, content marketing, social media, social media strategy, marketing, pinterest strategy
Meet Our Florist Muse: Billie Flower Co.
Meet Our Florist Muse: Billie Flower Co.

Meet Our Florist Muse: Billie Flower Co.

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Creative ProcessPaige BoersmaMay 25, 2024muse, artist, creative process, billie flower co., florist, floral design
Lounge — Cozy and Elevated Retreat Stock Photos and Videos
Lounge — Cozy and Elevated Retreat Stock Photos and Videos

Lounge — Cozy and Elevated Retreat Stock Photos and Videos

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PhotographyMaya NormandiApril 29, 2024haute stock, photo shoot, photo styling, styled stock photos, editorial stock images
Artistry Unveiled: Introducing Our First Muse
Artistry Unveiled: Introducing Our First Muse

Artistry Unveiled: Introducing Our First Muse

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Creative ProcessPaige BoersmaMarch 26, 2024muse, melanie cheung, artist, painter, creative process
Book Club: The Art of Gathering
Book Club: The Art of Gathering

Book Club: The Art of Gathering

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Book ClubPaige BoersmaMarch 9, 2024book, book club, reading list, the art of gathering, priya parker, entrepreneur, small business tips, brand experience
Inspired By — The Art Deco Architecture of Miami Beach
Inspired By — The Art Deco Architecture of Miami Beach

Inspired By — The Art Deco Architecture of Miami Beach

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Maya NormandiFebruary 21, 2024
A Decade of Change: Reflecting on Bicyclette and Life Transitions
A Decade of Change: Reflecting on Bicyclette and Life Transitions

A Decade of Change: Reflecting on Bicyclette and Life Transitions

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EntrepreneurshipPaige BoersmaNovember 10, 2023personal
Colour Theory and Psychology for Branding
Colour Theory and Psychology for Branding

Colour Theory and Psychology for Branding

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BrandingPaige BoersmaOctober 2, 2023colour, color, branding, brand images, colour psychology, colour palette, color for creatives, colour theory, colour inspiration, color theory, brand colours Comments
Editor's Note — An Elevated Stock Photo Collection
Editor's Note — An Elevated Stock Photo Collection

Editor's Note — An Elevated Stock Photo Collection

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PhotographyMaya NormandiSeptember 18, 2023haute stock, photo shoot, photo styling, styled stock photos, editorial stock images
Mastering the Balance: Tips for Integrating Stock and Custom Brand Photography
Mastering the Balance: Tips for Integrating Stock and Custom Brand Photography

Mastering the Balance: Tips for Integrating Stock and Custom Brand Photography

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PhotographyPaige BoersmaSeptember 14, 2023
Elevate Your Brand: Our Favourite Sources for Curated Stock Photos
Elevate Your Brand: Our Favourite Sources for Curated Stock Photos

Elevate Your Brand: Our Favourite Sources for Curated Stock Photos

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PhotographyPaige BoersmaAugust 31, 2023styled stock photos, haute stock, pexels, editorial stock images, kaboom pics, stocksy, rebecca berrington, Curated Photography, visual strategy
Stock vs. Custom Photos: Crafting Your Brand's Visual Narrative
Stock vs. Custom Photos: Crafting Your Brand's Visual Narrative

Stock vs. Custom Photos: Crafting Your Brand's Visual Narrative

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PhotographyPaige BoersmaAugust 25, 2023styled stock photos, Custom Imagery, Curated Photography, visual strategy, brand photos, brand photography
AI as a Creative Tool — Early Thoughts
AI as a Creative Tool — Early Thoughts

AI as a Creative Tool — Early Thoughts

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Creative ProcessPaige BoersmaJuly 22, 2023
Ritual — Styled Stock Photo Collection
Ritual — Styled Stock Photo Collection

Ritual — Styled Stock Collection

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PhotographyPaige BoersmaFebruary 24, 2023styled stock photos, haute stock, photographyComment
Older
“If you’re brand were a room, what three things would I find in it?”
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I’ll go first:
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01. A wild and whimsical arrangement of dried blooms. Tonal and textured, please and thank you. A statement piece, but wit
You know how nail polish or paint swatch names tend to be a little over-the-top and instantly invite you into a story that goes way beyond “just” a shade of pink? We like to employ that same tactic when we’re creating colour palette
Our favourite sources of inspiration don't come from other brands, or another designers' portfolio. In fact, we aim for just the opposite, challenging ourselves (and our clients!) to look beyond our own industries for new ideas and creative ways to t
In the past when I've heard the term 'luxury branding' mentioned, my mind instantly went to fancy invite only events, unpriced items kept behind glass and an overall air of better-than-thou exclusivity. 
⠀⠀⠀⠀⠀⠀⠀⠀⠀
But throughout our years working wit
Because it’s Friday, and what better time to imagine we’re escaping on a weekend getaway to Victorian mansion turned boutique hotel, @therosemountinn? Instead, we’ll just take a quick little flip through the branding we did for them
“If you’re brand were a room, what three things would I find in it?”
⠀⠀⠀⠀⠀⠀⠀⠀⠀
I’ll go first:
⠀⠀⠀⠀⠀⠀⠀⠀⠀
01. A wild and whimsical arrangement of dried blooms. Tonal and textured, please and thank you. A statement piece, but wit You know how nail polish or paint swatch names tend to be a little over-the-top and instantly invite you into a story that goes way beyond “just” a shade of pink? We like to employ that same tactic when we’re creating colour palette Our favourite sources of inspiration don't come from other brands, or another designers' portfolio. In fact, we aim for just the opposite, challenging ourselves (and our clients!) to look beyond our own industries for new ideas and creative ways to t In the past when I've heard the term 'luxury branding' mentioned, my mind instantly went to fancy invite only events, unpriced items kept behind glass and an overall air of better-than-thou exclusivity. 
⠀⠀⠀⠀⠀⠀⠀⠀⠀
But throughout our years working wit

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Slow Dance Studio is a branding and design sanctuary that harmoniously blends artistic elegance with strategic precision, transforming brand stories into captivating visual narratives.

 
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