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Brand Strategy, Design and Styling

Pastel Pool Party Inspiration

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If you've been following us and Random Acts of Pastel on social media recently, you'll have noticed we've been busy at work on our most recent creative collaboration, a Pastel Pool Party. Without giving too much away (stay tuned though! An exciting announcement is coming very soon!), we wanted to share a little bit of our inspiration.

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InspirationJuly 16, 2014pastel, pastel pool party, random acts of pastel, sneak peekComment
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Guy Crush // Zach Hertzman

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636 notes (swipe for proof). A glimpse into my mind.

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I had this whole idea I was going to write about the seasonality of life and business — how we plant, we nurture, we wait before we see th
I’ve never fully committed to a logo for my own brand. And I know how that sounds coming from a brand designer.

Your branding should always be evolving. There should be anchors, but how you interpret and bring them to life can vary.

For Slow A thrift list. A daffodil. A hex code. DECADENT MINIMALISM — no additional text. A half-finished thought about brand decks as therapy. A nail colour.

636 notes (swipe for proof). A glimpse into my mind.

(Lace cuffs: hand sewn, soon to be shar
Out with the old!
Dining Room Refresh, Vol. 03 — The Design Plan.

Every selection, sourced and detailed. The smoked walnut floating shelves from @mykitchcabinets (which are the focal point of it all), the tonal wall-to-ceiling paint colours I’ve been livi

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A boutique brand identity and creative direction studio in Hamilton, Ontario. Strategy-led design for small businesses that want a brand as intentional as the work they do.

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