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Slow Dance Studio
Brand Strategy, Design and Styling

A DARK LOVE AFFAIR . NEWSLETTER

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ResourcesPaige BoersmaSeptember 11, 2013Comment
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TOP 10 FALL LIST .

InspirationPaige BoersmaSeptember 12, 2013classic novels, fall '13, flea market, get organized, hats, Jane Eyre, leather mini skirt, love letters, make soup, messy hair, runway, seasons, The Bell Jar, to do list, top 10
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OLIVIA WILDE . MONDAY MUSE

InspirationPaige BoersmaSeptember 10, 2013actor, actress, film, INSPIRATION, monday muse, olivia wilde, red carpet, style, TIFF
My branding process always starts with questions. Sometimes it’s a pre-workshop questionnaire. Sometimes we explore them live on the call. Often, it’s both. I used to preface this final series with “these might seem silly…&r
Branding is not a performance. And a brand isn’t built in a day. Or one post. It’s what you believe. It’s what you stand for. It’s a process. Practice over perfection. Especially in times like these — when the world fe
I’m not too sure what’s been going on with my listening algorithm lately (though I have a feeling all the calming and sleep music I’ve added — and the fact that Nova now has her own musical taste that shows up on my profile &m
This year isn’t about reinvention.
It’s about rhythm. I’ve spent the past decade designing brands—
but also a life. A boutique.
A creative studio.
A marriage. A move.
A child. A home.
A separation.
A new beginning (again and
My branding process always starts with questions. Sometimes it’s a pre-workshop questionnaire. Sometimes we explore them live on the call. Often, it’s both. I used to preface this final series with “these might seem silly…&r
Tiny treasures, vintage ephemera, and little details I’ve collected along the way—always within reach when I need a quick hit of design inspiration. (And yes, I keep…. a lot. You never know)
Branding is not a performance. And a brand isn’t built in a day. Or one post. It’s what you believe. It’s what you stand for. It’s a process. Practice over perfection. Especially in times like these — when the world fe I’m not too sure what’s been going on with my listening algorithm lately (though I have a feeling all the calming and sleep music I’ve added — and the fact that Nova now has her own musical taste that shows up on my profile &m This year isn’t about reinvention.
It’s about rhythm. I’ve spent the past decade designing brands—
but also a life. A boutique.
A creative studio.
A marriage. A move.
A child. A home.
A separation.
A new beginning (again and

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