Slow Dance Studio
Services Journal Branding Portfolio Styling and Photo Portfolio Contact
ServicesJournalBranding PortfolioStyling and Photo PortfolioContact
Slow Dance Studio
Brand Strategy, Design and Styling
 
 

So here we are, the Slow Dance Journal —

And you’re probably wondering what you can expect from this space, right? Simply put — this is where the magic happens.

Current inspirations, musings and wanderings, a peek behind the curtains of Slow Dance Studio (and life, because it’s all kind of intertwined at this point). We’ll share some peeks at what we’re working on, what we’re loving and who we’re crushing on (but not like, in a creepy way). There will definitely be some teaching moments, a look at our creative process (yes, the messy side too), and some real talk around what running a creative business really looks like. Sometimes it’ll get a bit personal, and other times, you’ll walk away inspired, or maybe with a new skill or way of looking at things.

Sound good? Perfect — let’s dive in.

 
 
Refining Your Brand Style Through Outfit Inspiration
Refining Your Brand Style Through Outfit Inspiration

Refining Your Brand Style Through Outfit Inspiration

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BrandingPaige BoersmaNovember 18, 2017visual strategy, visual strategy masterclass, brand personality, branding, brand style, inspirationComment
DIY White Wood Backdrop
DIY White Wood Backdrop

DIY White Wood Backdrop

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StylingPaige BoersmaNovember 14, 2017the home depot, styling, styling sessions, backdrops, styling backdrop, DIY, wood backdrop, photo styling, DIY backdropComment
Nectarine and Thyme Jam Cocktail
Nectarine and Thyme Jam Cocktail

Nectarine and Thyme Jam Cocktail

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ResourcesPaige BoersmaNovember 10, 2017cocktail, cocktail recipe, jam cocktail, jam, kitten and the bear, fall, pink, gold, nectarine, thyme, fall cocktailComment
Styling a Tablescape with Pink and Gold Details
Styling a Tablescape with Pink and Gold Details

Styling a Tablescape with Pink and Gold Details

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StylingPaige BoersmaNovember 4, 2017creative shoot, creative exploration, creative process, gold, pink, tablescape, prop stylingComment
Exploring the Creative Process with a Fall Color Palette
Exploring the Creative Process with a Fall Color Palette

Exploring the Creative Process with a Fall Color Palette

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StylingPaige BoersmaOctober 31, 2017visual strategy masterclass, creative shoot, inspiration board, moodboard, visual strategy, visual strategy canvas, creative exploration, creative process, behind the scenes, gold, pink, velvetComment
A Love Letter to Photography (Set Against the Sparkling Sea)
A Love Letter to Photography (Set Against the Sparkling Sea)

A Love Letter to Photography (Set Against the Sparkling Sea)

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StylingPaige BoersmaOctober 25, 2017Comment
There's a Crack in Everything, That's How the Light Gets In  // Using Self Doubt to Our Advantage
There's a Crack in Everything, That's How the Light Gets In // Using Self Doubt to Our Advantage

There's a Crack in Everything, That's How the Light Gets In // Using Self Doubt to Our Advantage

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EntrepreneurshipPaige BoersmaOctober 17, 2017Comment
Love Notes // Vol. 26
Love Notes // Vol. 26

Love Notes // Vol. 26

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InspirationPaige BoersmaOctober 11, 2017love notesComment
Making Our Own Wedding Bands at The Devil's Workshop
Making Our Own Wedding Bands at The Devil's Workshop

Making Our Own Wedding Bands at The Devil's Workshop

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ResourcesPaige BoersmaOctober 8, 2017wedding, wedding band, wedding band workshop, the devil's workshopComment
5 Tips for Working While you Travel
5 Tips for Working While you Travel

5 Tips for Working While you Travel

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EntrepreneurshipPaige BoersmaOctober 4, 2017travel, productivity, small business tips, travel tipsComment
Veiled Romance
Veiled Romance

Veiled Romance

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StylingPaige BoersmaSeptember 23, 2017creative shoot, blair nadeau, scarlet o'neill, Blush and Bloom, wedding styling, wedding accessories, bridal veil, breeyn mccarneyComment
The Accidental Capsule Wardrobe
The Accidental Capsule Wardrobe

The Accidental Capsule Wardrobe

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StylingPaige BoersmaSeptember 19, 2017Outfit, capsule wardrobe, aritzia, madewell, style, basicsComment
Secrets to Styling Your Wedding Tablescape
Secrets to Styling Your Wedding Tablescape

Secrets to Styling Your Wedding Tablescape

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StylingPaige BoersmaSeptember 17, 2017wedding, the bake shoppe, Blush and Bloom, tablescape, styling, alex perlin, stationery design, styled shoot, event designComment
3 Online Courses for Creatives That are on My Wishlist
3 Online Courses for Creatives That are on My Wishlist

3 Online Courses for Creatives That are on My Wishlist

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BrandingPaige BoersmaAugust 31, 2017small business tips, resources, business tools, online courses, creative entrepreneur, visual strategy, the brand stylist, color for creatives, if i made, process driven design, brand strategyComment
The Link Between Perfectionism and Creative Confidence
The Link Between Perfectionism and Creative Confidence

The Link Between Perfectionism and Creative Confidence

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Branding, EntrepreneurshipPaige BoersmaAugust 4, 2017visual strategy, visual strategy masterclass, brand it beautiful, brand strategy, small business tips, perfectionism, creative entrepreneur, small business strugglesComment
Crafting a Visual Strategy for Your Brand
Crafting a Visual Strategy for Your Brand

Crafting a Visual Strategy for Your Brand

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BrandingPaige BoersmaAugust 2, 2017visual strategy, brand it beautiful, inspiration board, tone words, brandingComment
Creating an Inspiration Board for Your Visual Strategy
Creating an Inspiration Board for Your Visual Strategy

Creating an Inspiration Board for Your Visual Strategy

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BrandingPaige BoersmaAugust 1, 2017visual strategy, inspiration boardComment
Why You Need a Visual Strategy for Your Brand Imagery
Why You Need a Visual Strategy for Your Brand Imagery

Why You Need a Visual Strategy for Your Brand Imagery

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BrandingPaige BoersmaAugust 1, 2017visual strategy, branding, brand images, storytellingComment
Newer Older
Moodboards don’t come into play until the second phase of our brand design process — the creative direction. And though every moodboard is a collection of visual references specific to the brand we’re working on, there are certain c
Life, lately 🤍

Sunny moments at home in the midst of all the grey / The hand-sewn robe of my dreams / Hints of pink, always / In-progress branding projects / Mom life, as seen through summer camp sign-up reminders / Sources of inspiration in the st
My branding process always starts with questions. Sometimes it’s a pre-workshop questionnaire. Sometimes we explore them live on the call. Often, it’s both.

I used to preface this final series with “these might seem silly…&r
Moodboards don’t come into play until the second phase of our brand design process — the creative direction. And though every moodboard is a collection of visual references specific to the brand we’re working on, there are certain c Life, lately 🤍

Sunny moments at home in the midst of all the grey / The hand-sewn robe of my dreams / Hints of pink, always / In-progress branding projects / Mom life, as seen through summer camp sign-up reminders / Sources of inspiration in the st
Nothing adds a little romance to a design quite like a script font. Used in moderation (this part matters!), they can bring a quiet sense of nostalgia, a hint of whimsy or a more editorial kind of elegance, depending on the style.

With Valentine&rsq
This is what I mean when I talk about “signature style.” Not one perfect photo, or a single design element, but creating a visual world we can build on and return turn to, again and again. Season after season, collection after collection,
My branding process always starts with questions. Sometimes it’s a pre-workshop questionnaire. Sometimes we explore them live on the call. Often, it’s both.

I used to preface this final series with “these might seem silly…&r

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Slow Dance Studio is a branding and design sanctuary that harmoniously blends artistic elegance with strategic precision, transforming brand stories into captivating visual narratives.

 
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