Slow Dance Studio
Services Journal Branding Portfolio Styling and Photo Portfolio Contact
ServicesJournalBranding PortfolioStyling and Photo PortfolioContact
Slow Dance Studio
Brand Strategy, Design and Styling
 
 

So here we are, the Slow Dance Journal —

And you’re probably wondering what you can expect from this space, right? Simply put — this is where the magic happens.

Current inspirations, musings and wanderings, a peek behind the curtains of Slow Dance Studio (and life, because it’s all kind of intertwined at this point). We’ll share some peeks at what we’re working on, what we’re loving and who we’re crushing on (but not like, in a creepy way). There will definitely be some teaching moments, a look at our creative process (yes, the messy side too), and some real talk around what running a creative business really looks like. Sometimes it’ll get a bit personal, and other times, you’ll walk away inspired, or maybe with a new skill or way of looking at things.

Sound good? Perfect — let’s dive in.

 
 
Curating Your Wedding Style on Style Me Pretty
Curating Your Wedding Style on Style Me Pretty

Curating Your Wedding Style on Style Me Pretty

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StylingPaige BoersmaMarch 26, 2017wedding, wedding inspiration, bridal, style me pretty, wedding dress, visual strategy, our weddingComment
What I Learned From My Creative Retreat
What I Learned From My Creative Retreat

What I Learned From My Creative Retreat

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EntrepreneurshipPaige BoersmaMarch 24, 2017Comment
Using Coloured Backdrops to Brand Your Photos
Using Coloured Backdrops to Brand Your Photos

Using Coloured Backdrops to Brand Your Photos

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BrandingPaige BoersmaFebruary 27, 2017colour palette, colour psychology, brand inspiration board, branding, visual branding, backdrops, stylingComment
How this dress designer developed a clear vision for her brand, complete with sparkly details and custom icons
How this dress designer developed a clear vision for her brand, complete with sparkly details and custom icons

How this dress designer developed a clear vision for her brand, complete with sparkly details and custom icons

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BrandingPaige BoersmaFebruary 11, 2017visual strategy, visual strategy canvas, brand it beautiful, breeyn mccarney, brandingComment
Valentine's Day Stock Photos and Introducing the New Stock Shop!
Valentine's Day Stock Photos and Introducing the New Stock Shop!

Valentine's Day Stock Photos and Introducing the New Stock Shop!

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StylingPaige BoersmaFebruary 11, 2017styled stock photos, icons, custom icons, stock shop, valentine's dayComment
Love Notes // Vol. 24
Love Notes // Vol. 24

Love Notes // Vol. 24

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InspirationPaige BoersmaJanuary 29, 2017love notesComment
The 5 C's of Content Creation
The 5 C's of Content Creation

The 5 C's of Content Creation

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BrandingPaige BoersmaJanuary 24, 2017content creation, visual strategy, 5 c's, branding, instagram strategy, instagramComment
Mornings with Dancers // Creative Shoot with Fortnight Lingerie
Mornings with Dancers // Creative Shoot with Fortnight Lingerie

Mornings with Dancers // Creative Shoot with Fortnight Lingerie

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StylingPaige BoersmaJanuary 21, 2017fortnight lingerie, scarlet o'neill, creative shoot, styled shoot, dancerComment
Brand Strategy // Conducting a Brand Audit
Brand Strategy // Conducting a Brand Audit

Brand Strategy // Conducting a Brand Audit

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BrandingPaige BoersmaJanuary 18, 2017brand strategy, brand audit, visual strategy, social media, instagram strategy, visual branding Comment
Lessons Learned // Reflecting on 2016
Lessons Learned // Reflecting on 2016

Lessons Learned // Reflecting on 2016

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EntrepreneurshipPaige BoersmaJanuary 4, 2017personal, new year, businessComment
My Wedding Planning Journey on Style Me Pretty
My Wedding Planning Journey on Style Me Pretty

My Wedding Planning Journey on Style Me Pretty

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StylingPaige BoersmaDecember 28, 2016wedding, wedding inspiration, bridal, style me pretty, our weddingComment
Designing a Creative Retreat
Designing a Creative Retreat

Designing a Creative Retreat

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EntrepreneurshipPaige BoersmaDecember 28, 2016creative retreat, business tools, new yearsComment
A Special Delivery of Styled Stock Photos for New Year's
A Special Delivery of Styled Stock Photos for New Year's

A Special Delivery of Styled Stock Photos for New Year's

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StylingPaige BoersmaDecember 27, 2016styled stock photos, new years, new year, think pink, sparkle, disco ball, confettiComment
Love Notes // Vol. 23
Love Notes // Vol. 23

Love Notes // Vol. 23

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InspirationPaige BoersmaDecember 19, 2016love notes, wedding, white dress, lace, colour love, type, chanel, makeup, sparkle, pretty little details, pretty thingsComment
5 Ideas to Help Tell Your Brand Story on Instagram
5 Ideas to Help Tell Your Brand Story on Instagram

5 Ideas to Help Tell Your Brand Story on Instagram

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Branding, ResourcesPaige BoersmaDecember 18, 2016instagram strategy, instagram, storytelling, branding, brand storyComment
Photography 101 // The Basics
Photography 101 // The Basics

Photography 101 // The Basics

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BrandingPaige BoersmaDecember 17, 2016photography, camera, chic presets, editing, lightroom, photoshopComment
Prop Spotlight // Ribbon
Prop Spotlight // Ribbon

Prop Spotlight // Ribbon

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StylingPaige BoersmaDecember 17, 2016props, ribbon, colour palette, brand styling, content creation, brand photos, styling sessionsComment
 'Tis the Season for Holiday Icons (+ a gift!)
'Tis the Season for Holiday Icons (+ a gift!)

'Tis the Season for Holiday Icons (+ a gift!)

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StylingPaige BoersmaDecember 7, 2016icons, holiday, visual strategy, brand it beautiful, icon design, custom iconsComment
Newer Older
Signature style is a phrase that gets used a lot but rarely defined — so here’s what I mean by it:

It’s not about having a “look.” It’s about having a visual point of view that’s consistent enough to guide d
I’ve been building a framework to help brands find their signature style using Design Filters — based on what I already do for clients in my 1:1 branding work during the Creative Direction phase, but distilled into something shareable.

A
Ok, but imagine? 🦢
Moodboards aren’t just pretty. They’re an essential part of the design process. 

Every image you save is a clue, but you have to do a little digging. Ask why it’s pulling you in, then turn those answers into words. That language be
Moodboards don’t come into play until the second phase of our brand design process — the creative direction. And though every moodboard is a collection of visual references specific to the brand we’re working on, there are certain c
Signature style is a phrase that gets used a lot but rarely defined — so here’s what I mean by it:

It’s not about having a “look.” It’s about having a visual point of view that’s consistent enough to guide d I’ve been building a framework to help brands find their signature style using Design Filters — based on what I already do for clients in my 1:1 branding work during the Creative Direction phase, but distilled into something shareable.

A Ok, but imagine? 🦢 Moodboards aren’t just pretty. They’re an essential part of the design process. 

Every image you save is a clue, but you have to do a little digging. Ask why it’s pulling you in, then turn those answers into words. That language be Moodboards don’t come into play until the second phase of our brand design process — the creative direction. And though every moodboard is a collection of visual references specific to the brand we’re working on, there are certain c

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Slow Dance Studio is a branding and design sanctuary that harmoniously blends artistic elegance with strategic precision, transforming brand stories into captivating visual narratives.

 
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