Slow Dance Studio
Services Journal Branding Portfolio Styling and Photo Portfolio Contact
ServicesJournalBranding PortfolioStyling and Photo PortfolioContact
Slow Dance Studio
Brand Strategy, Design and Styling
 
 

So here we are, the Slow Dance Journal —

And you’re probably wondering what you can expect from this space, right? Simply put — this is where the magic happens.

Current inspirations, musings and wanderings, a peek behind the curtains of Slow Dance Studio (and life, because it’s all kind of intertwined at this point). We’ll share some peeks at what we’re working on, what we’re loving and who we’re crushing on (but not like, in a creepy way). There will definitely be some teaching moments, a look at our creative process (yes, the messy side too), and some real talk around what running a creative business really looks like. Sometimes it’ll get a bit personal, and other times, you’ll walk away inspired, or maybe with a new skill or way of looking at things.

Sound good? Perfect — let’s dive in.

 
 
Stock vs. Custom Photos: Crafting Your Brand's Visual Narrative
Stock vs. Custom Photos: Crafting Your Brand's Visual Narrative

Stock vs. Custom Photos: Crafting Your Brand's Visual Narrative

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PhotographyPaige BoersmaAugust 25, 2023styled stock photos, Custom Imagery, Curated Photography, visual strategy, brand photos, brand photography
AI as a Creative Tool — Early Thoughts
AI as a Creative Tool — Early Thoughts

AI as a Creative Tool — Early Thoughts

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Creative ProcessPaige BoersmaJuly 22, 2023
Ritual — Styled Stock Photo Collection
Ritual — Styled Stock Photo Collection

Ritual — Styled Stock Collection

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PhotographyPaige BoersmaFebruary 24, 2023styled stock photos, haute stock, photographyComment
Finding Inspiration — The Six Design Shows to Watch on Magnolia Network
Finding Inspiration — The Six Design Shows to Watch on Magnolia Network

Finding Inspiration — The Six Design Shows to Watch on Magnolia Network

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InspirationPaige BoersmaJanuary 13, 2023inspiration, interior inspiration, magnolia network, growing floret, floret farms, DeVol kitchens, the lost kitchen, inspired interiors, sarah sherman samuel, jersey ice cream co, the story of home, storefront stories
Studio Sounds (Vol. 04)
Studio Sounds (Vol. 04)

Studio Sounds (Vol. 04)

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Paige BoersmaNovember 16, 2022
Creating a Signature Brand Experience at Summer House
Creating a Signature Brand Experience at Summer House

Creating a Signature Brand Experience at Summer House

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DesignPaige BoersmaNovember 11, 2022summer house, boutique rental, brand experience, luxury branding, brand collateral, branded coasters, branded matchboxes, brand newspaper, custom illustrations, brand illustrations, animated GIFs, brand GIFs, brand animations
Haute Cuisine — Styled Stock Photo Collection
Haute Cuisine — Styled Stock Photo Collection

Haute Cuisine — Styled Stock Photos

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PhotographyPaige BoersmaNovember 9, 2022styled stock photos, haute stock, photographyComment
Luxury Branding (Pt. 01) — What Is It and What Values Define It?
Luxury Branding (Pt. 01) — What Is It and What Values Define It?

Luxury Branding (Pt. 01) — What Is It and What Values Define It?

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DesignPaige BoersmaOctober 22, 2022luxury branding, luxury brand, brand value, FAQ, brand design, branding
The Kitchen Reveal
The Kitchen Reveal

The Kitchen Reveal

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Creative ProcessPaige BoersmaJune 11, 2022kitchen, interior design, decor, kitchen design, interior styling, interior inspiration, kitch, luminaire authentik, shelf styling, concord lighting, quartex, home styling, RZY, meraki, allstyle retrofit, craft floors, erin leydon, autumn hachey
Beauty Mockups — New Styled Stock Photos
Beauty Mockups — New Styled Stock Photos

Beauty Mockups — New Styled Stock Photos

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PhotographyPaige BoersmaMay 10, 2022styled stock photos, haute stock, photographyComment
Type Treatment — The Best Script Fonts
Type Treatment — The Best Script Fonts

Type Treatment — The Best Script Fonts

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DesignPaige BoersmaMarch 24, 2022design, font, typography, graphic design, branding, script fonts
Creative Toolkit — Books About Colour for Designers
Creative Toolkit — Books About Colour for Designers

Creative Toolkit — Books About Colour for Designers

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DesignPaige BoersmaMarch 20, 2022colour psychology, colour, colour theory, colour inspiration, colour palette, color, color theory, palette perfect, designer's dictionary of color, color resources, color books, creative process, creative toolkit, designer resources
Studio Sounds (Vol. 02)
Studio Sounds (Vol. 02)

Studio Sounds (Vol. 02)

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Paige BoersmaMarch 18, 2022
Styled Stock Photos — New Collection
Styled Stock Photos — New Collection

Styled Stock Photos — New Collection

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PhotographyPaige BoersmaJanuary 11, 2022styled stock photos, haute stock, photographyComment
Kitchen Design Plans
Kitchen Design Plans

Kitchen Design Plans

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Creative ProcessPaige BoersmaNovember 27, 2021home, interior design, kitchen
At Home — Kitchen and Dining Design Inspiration
At Home — Kitchen and Dining Design Inspiration

At Home — Kitchen and Dining Design Inspiration

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Paige BoersmaJuly 13, 2021
Semi-Custom Brand Intro — Meet Clover
Semi-Custom Brand Intro — Meet Clover

Semi-Custom Brand Intro — Meet Clover

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Paige BoersmaJune 19, 2021semi-custom brands, clover, brand design, moodboard, branding
Inspired By — All Things Texture
Inspired By — All Things Texture

Inspired By — All Things Texture

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Paige BoersmaMay 11, 2021
Newer Older
Moodboards don’t come into play until the second phase of our brand design process — the creative direction. And though every moodboard is a collection of visual references specific to the brand we’re working on, there are certain c
Life, lately 🤍

Sunny moments at home in the midst of all the grey / The hand-sewn robe of my dreams / Hints of pink, always / In-progress branding projects / Mom life, as seen through summer camp sign-up reminders / Sources of inspiration in the st
My branding process always starts with questions. Sometimes it’s a pre-workshop questionnaire. Sometimes we explore them live on the call. Often, it’s both.

I used to preface this final series with “these might seem silly…&r
Moodboards don’t come into play until the second phase of our brand design process — the creative direction. And though every moodboard is a collection of visual references specific to the brand we’re working on, there are certain c Life, lately 🤍

Sunny moments at home in the midst of all the grey / The hand-sewn robe of my dreams / Hints of pink, always / In-progress branding projects / Mom life, as seen through summer camp sign-up reminders / Sources of inspiration in the st
Nothing adds a little romance to a design quite like a script font. Used in moderation (this part matters!), they can bring a quiet sense of nostalgia, a hint of whimsy or a more editorial kind of elegance, depending on the style.

With Valentine&rsq
This is what I mean when I talk about “signature style.” Not one perfect photo, or a single design element, but creating a visual world we can build on and return turn to, again and again. Season after season, collection after collection,
My branding process always starts with questions. Sometimes it’s a pre-workshop questionnaire. Sometimes we explore them live on the call. Often, it’s both.

I used to preface this final series with “these might seem silly…&r

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Slow Dance Studio is a branding and design sanctuary that harmoniously blends artistic elegance with strategic precision, transforming brand stories into captivating visual narratives.

 
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